Charles Faram Inc. creating a grower-direct link for brewers buying New Zealand Hops

NZ Hops Ltd. and Charles Faram Inc. Announce Fully Integrated Partnership for Sales and Distribution in North America

NZ Hops Ltd. and Charles Faram Inc. Announce Fully Integrated Partnership for Sales and Distribution in North America

Taken from brewbound.com

Taken from brewbound.com

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Nelson, New Zealand — NZ Hops Ltd. (NZ Hops, NZH) and Charles Faram Inc. (CFI) jointly announced today a new partnership to facilitate supply of NZ Hops from the co-op’s 25 growers to brewers in North America. Creating the first fully-integrated, grower-direct supply chain for NZH, the partnership offers brewers the benefits of a grower-direct supplier relationship with the convenience of having logistical and sales support managed in the U.S. and Canada.

Commenting on the new partnership, NZ Hops CEO Craig Orr said: “Our partnership reflects NZH’s ongoing effort to address the three important needs of our customers: Quality, security of supply, and cost. This partnership creates a viable and sustainable feedback loop between the customer and the farms, as well as greatly simplified and responsive logistics.”

Charles Matt, President & CEO of Charles Faram Inc. said:

“We are very excited with this opportunity to deepen our relationship with NZ Hops. This partnership combines the capabilities of both NZ Hops and CFI to deliver better value to the brewer. Our combined goal is to offer brewers an efficient, direct, and reliable order and supply channel, and to improve communication between brewer and grower. We believe the multi-farm model of NZ Hops is superior to that of the single-farm NZ models of our competitors in terms of delivering brewers reliable quality year in and year out. Our next challenge is to streamline the supply chain between grower and brewer to deliver brewers the quality and variety they need to brew great beers.”

Bereit zum Bestellen?: +44 (0)1905 830734 oder andrewwhalley@charlesfaram.co.uk

Über Uns

Charles Faram ist seit über 150 Jahren ein Hopfenlieferant und führt eine beeindruckende Auswahl an Hopfensorten, die in Vakuumkegeln oder Pellets vom Typ 90 erhältlich sind. Die verschiedenen Sorten stammen aus dem Vereinigten Königreich, Belgien, der Tschechischen Republik, Frankreich, Deutschland, Polen, Slowenien, Neuseeland und den Vereinigten Staaten. Faram bietet eine breite Palette an Aromen für alle Biersorten und -stile, von traditionellen Biersorten bis hin zu faszinierenden experimentellen Neuheiten aus dem firmeneigenen Kultur- und Entwicklungsprogramm.

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